If you’ve ever had a Father’s Day ad offering great deals for your dead dad sail into your inbox, you know that online advertising can be disturbing sometimes. Children’s gifts for people struggling to get pregnant, pet toys for your deceased doggo, the list goes on.
Google is taking a small but helpful step to help people control what ads they run into. Starting with YouTube in the U.S., users will be able to toggle off ads for alcohol and gambling — two subjects that are very sensitive for a big swath of people. The new option will roll out to Google Ads and non-U.S. YouTube early next year.
In a blog post Thursday, the company said that it would add the option to its ad settings controls, which already allow people to turn off targeted advertising altogether. Technically Google says that uses who opt to limit gambling and booze ads will see “fewer” of them, but that language is likely allowing for anything that slips through accidentally.
As a sober person, this is a helpful decision for a lot of people I know who’d rather not run into booze deals online out of the blue. More of this please!
In a memo yesterday detailing relief efforts for small businesses during the COVID-19 pandemic, the California Department of Alcoholic Beverage Control has temporarily allowed retailers to sell alcoholic beverages for takeout. This lifts a ban previously imposed on restaurants and bars to only sell alcohol in-house.
Bars can sell manufactured pre-packaged containers of liquid, such as pre-mixed drinks, cocktails, beer or wine, to customers to go when the beverage is purchased with a meal. If you sell an alcoholic beverage to go, you have to pack it in a container with a lid or cap without a sipping hole or opening for a straw.
While the notice temporarily lifted a ban on the sale of alcoholic beverages, it did not impact the open-carry laws imposed by the state. If you pick up a beverage and want to drive home to enjoy it at a socially safe distance, you have to put the drink in the trunk. Not the utility compartment or glove compartment. You also can’t consume alcohol in public or in any area where open containers are prohibited, the memo notes.
Other relief efforts include allowing retailers to sell alcohol through drive-through windows or slide-out trays. This is in effect until further notice.