Predicting the future is a huge part of retail. Trend forecasters are back at it, eyes more on TikTok than the runway, adapting to a reality no one could have predicted.
Monday: The Times attended four pandemic-influenced proms across California. They were colorful, poignant and joyful.
As Sweet Sixteens, proms and graduation ceremonies were disrupted or canceled, kids turned their losses into opportunities for new traditions with friends.
Yearbook and high school newspaper editors have spent the past few months trying to preserve traditions upended by the coronavirus.
The event on May 22 would be the latest high school ritual that students were celebrating online because of social-distancing rules.
“The absolute most important thing is that they know that they’re cared about,” said a principal in Texas who drove 800 miles to visit each of his school’s 612 graduating seniors.
These high school seniors were looking forward to their last dance. Then their proms started getting canceled.